12 Most Productive Ways To Make Your Webinar The Most Talked About Topic Online!
It feels great to have planned for an amazing webinar on matters of your own interest, on ideas that you always wanted to talk about and share with others. But it all together feels the worst when you barely have anyone to lend their eyes and ears to your efforts.
Thankfully, this article provides you with the following 12 most effective ways of webinar promotion to make your webinars among the most successful and influential ones on the social media:
#1 The First Thing You Need To Do Is Create An Optimized Landing Page For Your Webinar!
This will enable the audience to register for your webinars. Your landing page should consist of the following–
- A complete briefing on your webinar topic to be talked about.
- The important things that the audience is going to learn from it as a solution to their individual problems.
- The date and time of the webinar.
- An introduction to the speakers of the webinar.
- A form for the registration of the audience.
Besides, while giving the title to your webinar landing page as well as to the webinar topics, carry out a lot of SEO research work so as to get hold of the keywords that you need to put accordingly on your site.
#2 Setting A Registration Goal Should Be The Second Important Thing!
Consider a standard registrant count. Then continue to keep a track of your registration count every week. This in return will help you to gear up and put more efforts in promoting your webinar so as to achieve your registration goal as closely as possible.
#3 Setting An Attendee Goal Is Equally Important For You!
After all, not every single registrant attends the webinar! So try to fix reminders and send them to the registrants.
#4 It All Takes The Right Day To Choose!
Planning your webinars on weekdays like Tuesday, Wednesday, and Thursday will be really effective instead of Monday, Friday or on weekends.
#5 Decide On The Webinar Timings By Resorting To The Audiences’ Feedbacks!
Since you can’t be sure of the time zones of the people attending the webinar from across different parts of the world, so ask the time slots the people find it convenient.
This way it will increase the attendees’ number.
#6 Blogs Acts As The Perfect Highlighters!
Use those blog articles as internal blog CTAs, which were relatable to the webinar topics. This will help with its promotion. Besides, write promotional blogs on webinars and promote them on the social media.
#7 Email Signatures!
Make sure your email signatures contain the link to your webinar landing page.
#8 Sending Thank you emails to the registrants helps in webinar promotion and acts as a reminder!
Also, adding your webinar’s link as CTAs in the follow-up and thank-you emails will make your work easier.
#9 Look Out For The Webinar Listing Sites!
There is a plenty of webinar listing sites, some of which promote webinars for free.
#10 Social Media like LinkedIn, Facebook and Twitter Will Help You A Great Deal!
Besides free promotions, paid ones will boost your success rate!
#11 Teaser Videos Are One Of The Interesting Things To Do!
Make teaser videos of 1-2 minutes briefing the audiences about the webinar. Let the presenters also join you. Upload it to YouTube and circulate it over Social Media.
#12 Partnering Up With Other Leading Brands!
This will strengthen your legitimacy, discoverability and the attendees’ number.
In this way, resorting to the above listed 12 easy ways of webinar promotion can make your success well-defined.
Please comment below if you know any other way to promote a webinar. Sharing is caring!